
Incorporating External Communications Into Crisis Management
Effective external communications are a critical part of crisis management. But when a crisis event occurs, many companies struggle with acquiring factual information and responding in a way that doesn’t cause undue panic.
In this episode, Larry Robert, VP of Business Continuity and Risk Management at Rockland Trust, joins Peter to break down the challenges of external communication and offer advice on how companies should approach it.
What we talked about:
- The framework for building an effective business continuity program
- Common internal and external communication challenges and how to solve them
- Implementing a mass notification tool for faster crisis response
- The importance of crisis management training for employees
Resources mentioned during the podcast:
The Employee Safety Podcast is hosted by Peter Steinfeld, SVP of Safety Solutions at AlertMedia.
You can find this interview and many more by subscribing to The Employee Safety Podcast on Apple Podcasts, Spotify, or here.

More Episodes You May Be Interested In
- Introducing a New Era of Risk Intelligence
Many corporate security teams struggle to keep pace with today’s rapidly evolving risk landscape. Most rely on a patchwork of disconnected tools for intelligence, response, and communication, which leads to duplicative work, slower detection, and inefficient threat resolution. To directly address these challenges, AlertMedia recently released a major upgrade to its Risk Intelligence suite, delivering…
- Amtrak’s Rail Safety Month Initiatives
September is National Preparedness Month and Rail Safety Month, two annual efforts spotlighting emergency readiness and rail-related hazards. With trains running through communities nationwide, we turn to Amtrak, the National Railroad Passenger Corporation, to see how these initiatives come to life. Amtrak’s Vice President of Operational Safety, Justin Meko, outlines how the nation’s leading passenger…
- 20 Years Since Hurricane Katrina: Lessons in Emergency Response
This month marks the 20th anniversary of Hurricane Katrina—one of the most devastating natural disasters in U.S. history. When the storm struck the Gulf Coast in August 2005, Bonnie Canal was among the many New Orleanians forced to make an impossible decision: stay or evacuate. In this deeply personal episode, Bonnie reflects on the chaos…