Using Groups to Succeed With Your Emergency Notification System
Emergency Management May 24, 2016

Using Groups to Succeed With Your Emergency Notification System

Leveraging user groups in an emergency notification system facilitates a more efficient, faster, and simpler communications process.

Download Our Key Feature Guide
See how AlertMedia can help you protect your business and keep your people safe during emergencies.

In the middle of a critical event, it’s easy to forget who needs to be sent a notification and where they’re located. When time is of the essence, using groups can streamline the notification process—allowing you to notify your users more efficiently. When you have a next-generation emergency notification system like AlertMedia, groups can simplify that process.

How to Use Groups

Groups are a collection of people that you can quickly and easily send a message to from your emergency notification system. Users can be grouped together based on common traits such as the user’s location, departments, their function, etc. – the possibilities are endless. Here are a few group must-haves you will want to incorporate with your emergency notification system:


Every user within your AlertMedia platform is included in the “everyone” group. This is one of two groups in the system that can never be deleted because of how frequently you need to communicate to the entire organization about a variety of emergency situations.


The “admin” group includes all of your notify-only and full rights admins that you have identified in the emergency notification system. This group is essential to your emergency communications strategy and execution. Admins can vary in their roles by either covering a specific pre-identified group or notifying people in a specific area. It’s important to strategically set up your admin group to ensure each audience receives the right message in a timely manner.


The most common way of creating a group is around a location. Location-based groups allow you to send emergency notifications to a geographical area. These groups can be as specific as the floor the person works on, or as general as the country that the office is located in. Location-based groups are particularly useful in the event of a weather emergency, or building-related issue, but the use cases are countless.


Groups based on departments are formed by what division of the company the person works in. These types of groupings are useful if a team needs an alert for a particular kind of incident. For example, in the event of an IT security breach, it is necessary to notify the entire IT department. Grouping the IT team together within the system provides a seamless notification process to inform them of the breach, hasten the recovery, and mitigate loss.


Function-based groups are formed by a person’s role within an organization. Remote employees with shared interests and employees with similar levels of titles can all be grouped together by objective. For example, contacting all C-level employees across your organization about a building security breach or notifying all of your Directors about their annual offsite meeting being canceled due to weather is vastly simplified by grouping users by function.

Other Ways to Form Groups:

  • Dynamic – Capable of changing in real-time based on members within a group fluctuating. For example, all members that are currently located in the company’s headquarters and need to be notified immediately.
  • Custom – This allows you to filter and notify members of a group based on your pre-defined company settings. For example, one of your enterprise applications is down for the day and everyone that has access to it needs to be alerted.
  • Integration – Gives you the ability to integrate with critical applications like building security systems, panic buttons, active directory, and more.
  • Hierarchies – Help you to organize groups to ensure everyone receives the right message at the right time. Hierarchies act as parent-child relationships where you can nest a specific location underneath headquarters or you can place an incident management group under the safety department, as a couple of examples.

We could go on and on about various ways to form your groups, but at AlertMedia, we provide you with a dedicated customer success rep that will help you strategically build your groups in a way that makes the most sense to your organization.

Groups allow for a fast and seamless emergency notification system engagement route with your users. They ensure that you reach the right people, in the right place, at the right time. In the middle of an incident, safeguarding against the failure of communication is crucial. User groups in an emergency notification system facilitate a simple, more efficient communications process.

Download Our Key Feature Guide

Please complete the form below to receive this resource.

Like What You're Reading?
Subscribe to Our Newsletter
Subscribe to The Signal by AlertMedia to get updated when we publish new content and receive actionable insights on what’s working right now in emergency preparedness.

Cookies are required to play this video.

Click the blue shield icon on the bottom left of your screen to edit your cookie preferences.

Cookie Notice