The benefits of implementing a mass notification system
Centralized communications – Every organization, in every industry with any amount of employees, needs a streamlined resource for sending out mass notifications. A mass notification system simplifies delivering important messages, coordinating your people around an event, managing audience responses, and collecting meaningful data on how you react around an event. A 2015 Disaster Recovery Journal reports “organizations that have incident management tools report 72% higher readiness [for unexpected events]” when compared with those who do not have incident management software in place.
Multi-channel access to your people – With a mass notification system, you can reach your audience with just a few clicks—from a web browser, or on the go with the mobile app. To ensure each audience member receives your message, you can send your notification over multiple channels—text message, email, voice call, app push notification, social media, and any custom channels that would be convenient for your organization.
Use your mass notification system to contact your audience over any channel.
Audience grouping – Your mass notification system structure gives you the opportunity to organize your audience by key criteria, in support of how you’d like to manage important communications. This means your database is thoughtfully organized so that you can quickly contact a specific group of people.
Quick, efficient messaging – If your message is time-sensitive and it needs to be distributed across many channels so that you successfully reach a massive number of people anywhere, a reliable mass notification system is the only technology to accomplish this within seconds. Available tools within the system, like pre-built templates, grouping hierarchies, and geo-fencing, allow you to notify your people even faster.
Two-way communications – Your audience is the key to keeping the pulse of an ongoing event. With a mass notification system in place, your audience can report a situation or provide information via your emergency dedicated phone number. Additionally, you can collect and track feedback through surveys, incoming messages and responses, and read confirmations.
Tools for remote users – Mass notification administrators and end users have easily accessible tools to stay connected to their organization, or an event, at all times—from any device, anywhere. Admins can access the mass notification platform to send messages on the go from the app. End users can use the emergency notification app to send a signal for help, receive notifications, and respond with their own message.
Map-based view of your organization – Tracking your groups, mobile users, and the location of incoming messages and events from a live map gives you the big picture of what’s going on where, and how it’s affecting your people. Then, you can respond immediately, determining the right set of actions—right from the map view.
Insights into event or crisis response – Automatically gathering detailed reports around a specific event allows you to measure and improve how you respond to a crisis. You can easily monitor trends in your communications, as well as the frequency of events.
Improved incident response time – Automate and streamline your communications, so you can respond faster and with greater accuracy to any event. According to an IDC survey, “large enterprises indicate that a single hour of downtime costs over $100,000 a year on average.” With a mobile mass notification system in place, you can communicate with your audience quickly and reach a resolution much sooner.