Whenever a crisis occurs that has the potential of damaging your company’s reputation or affecting its bottom line, it is imperative that you and your management team respond immediately to lessen the impact. A customer falls in your office and is seriously injured. He threatens to call the media and sue. The effectiveness of your product is being questioned, with claims of false advertising that could go viral on the Internet. A significant amount of money donated to your charity is missing.
Good crisis communication planning requires that you identify potential crisis risks that can affect your business before they occur. It means having a management plan in place that identifies who handles specific aspects of a crisis, should one occur. It includes having a functional, reliable and secure crisis communication system in place that can process and disseminate the right information to the right people in a timely and effective manner.
This is where AlertMedia becomes part of that plan. Its notification system is fast and it uses state-of-the-art technology that allows you to communicate quickly with any size group using two-way text, voice and apps. You, or any of your crisis communication managers, are able to reach anyone, anywhere, at any time using any device. Message recipients can respond and share information that may help you manage the crisis. Accurate updates keep everyone–your internal and external publics–in the loop.
Times have changed. One time, one-way communication is yesterday. Urgent emails and telephone voice messages don’t always get answered immediately, and misinformation shared through social media can sometimes do more harm than good. AlertMedia’s software allows you to effectively manage and contain the crisis as it develops, keeping you in control.
The good news is that the AlertMedia products for crisis communication are easy to use and affordable. It is designed specifically for companies with 100 or more employees. High-tech, low-tech, no-tech companies can benefit from its subscription service. There’s no hardware, software, or maintenance to worry about. AlertMedia’s Notification Center is designed for speed and simplicity. When a message is critical or time-sensitive, the notification process can happen in just a few seconds, with as little as two clicks.
In addition to its crisis communications software, AlertMedia also provides a Warning Center service that connects you with thousands of sources – from Homeland Security to the National Weather Service to your local sheriff – so that you can be the first to know of threats to your people, your infrastructure, your organization or your business. Warning Center delivers a real-time feed to you, based on your location(s) and which types of threats you decide you want monitored.
To learn more about AlertMedia and all of its incident management and crisis communication products, call (800) 826-0777. Or, start your free trial today.